As part of a wider brand refresh for KSR Moto’s Motron, I was tasked with developing and defining their social presence and visual identity.
Motron’s range spans 50-400cc motorcycles, scooters, and electric bikes - appealing to a broad audience with varied needs and interests. Our challenge was to create a cohesive social presence that could flex across these categories while staying true to the brand.
Working with existing brand elements, I designed a series of bold, visually dynamic templates and content styles, tailored for each product line: motorcycles, scooters, and electric. The result was a more engaging, consistent feed that elevated the brand’s digital presence.
Motion design by Billy Thorpe and myself.
Role
Branding
Social
Motion
Date
2022